tokidoki x JuJuBe Be Sporty Iconic 2.0



Mom life is busy, and you need a bag that can keep up. Introducing the Be Sporty! The three-way carrying system allows you to use the Be Sporty as a backpack, as a messenger bag, or you can simply grab-and-go with the top handle. The Be Sporty holds up to your modern mom life, and you can still sport it after the diapering days are through!

Please note: The tokidoki x JuJuBe Be Sporty Iconic 2.0 is limited to THREE units per customer and per household. Multiple orders will be cancelled.


- Three way carrying system backpack, messenger and handle
- Insulated side zipper pockets
- Zippered top
- Light changing pad included
- Lots of smart pockets
- Crumb drains
- Metal hardware
- Print placement may vary
- New metal zippers
- 14" W x 16" H x 6.5" D

How to measure
Measure under your arms at the fullest part of your chest.
Lift your arms and measure around the highest part of your chest and shoulder blades
Natural Waist
Measure around the narrowest part of your waistline, directly under your bust.
With feet slightly apart, measure around the fullest part of your hips.

All measurements are listed in inches unless otherwise noted

Please note that these are general size guidelines and some styles may fit differently than others